ABOUT US

BRAND CULTURE


Dream Worker Communications Co., Ltd. boasts solid experience in integrated marketing and communication. It owns mature marketing models and resource advantages connecting artists, brands and consumers.
The company integrates market and entertainment resources, and maintains long-term strategic cooperation with reputable talent agencies and record labels. Its core businesses cover entertainment marketing, event marketing, program marketing, public relations and media services, artist agency, as well as online and digital marketing. Over the years, the company has gained recognition from many Fortune Global 500 enterprises, steadily enhancing brand and media value for clients, and received a number of professional industry awards at home and abroad, including Creative Gold Award, China Effie Award and Golden Mouse Award.
We have also partnered with renowned entertainment events across Greater China, such as Budweiser Storm Music Festival, Global Travel Experience Award and ONE SHOW Greater China Festival.




BRAND VALUE

Dream Worker Communications Co., Ltd. has more than 20 years of entertainment and integrated marketing communication experience both in mainland China and overseas. We have planned and implemented hundreds of large-scale marketing activities in Greater China for more than 100 established brands.

Since its establishment, Dream Worker has always adhered to the company's service indicators and commitments. Leveraging entertainment marketing, it skillfully integrates resources to create brand communication value. By closely combining market resources with entertainment resources, Dream Worker has built strategic cooperation alliances with many well-known brokerage companies and record labels. With rich resource advantages and industry experience, we have established a good relationship platform with industry associations, media, experts, consumers, and other social stakeholders. We formulate 360° comprehensive integrated marketing strategies for brands, broadcasting our strategy to help brands quickly enhance their image and create more advertising value and market benefits.



TO LEARN MORE ABOUT JOINING OUR TEAM VISIT OUR CAREERS PAGE >

  • INTEGRITY


    We are committed to providing professional services, building trust with customers, grow and maintain a long-term relation and partnership.


    INTEGRITY

  • CREATIVE


    From planning to execution, apply relevant current and unique ideas to every link of brand building.


    CREATIVE

  • DIVERSITY

    A diversified team determines an inclusive attitude, teamwork ideas achieves the 1+1>2 effect.

    DIVERSITY

  • COMMITMENT

    Always take the realisation of the brand ideal as your own responsibility, and deliver professional

    communication and marketing activities with a conscientious attitude.


    COMMITMENT

CORE MEMBERS
  • Annie Lee (CEO)
    Founded Dream Worker Communications in Shanghai in 2004, she has focused on the entertainment marketing sector since then. She has planned and delivered Greater China market campaigns and entertainment projects for a number of domestic and international brands, accumulating extensive practical project experience.
    Upholding the philosophy of integrating entertainment resources and enhancing media communication value, the company has established long-term cooperative ties with multiple talent agencies, record labels and cross-media platforms. Through content operation and public relations management covering music, drama, live performances and more, she builds a connected marketing ecosystem linking artists, brand sponsors and consumers, and provides integrated marketing services.

  • Randy Goh (COO & GM)
    With over 20 years of experience in marketing and sales, he has long been engaged in the China market and accumulated solid industry experience. He has participated in the establishment of the distribution and operation system. He boasts sound capabilities in management and team building. Focused on business development and operational efficiency improvement, he consistently promotes the training and career development of senior management talents.
  • Patrick Xu (Chief Strategy Officer - Cultural and Sports IP Incubation)
    With more than 20 years of experience in brand marketing and IP strategy, he has participated in the planning and execution of events related to Shanghai Fashion Week.
    Having working experience at international 4A advertising agencies, he excels in content creativity and integrated IP operation. He maintains long-term cooperation with relevant institutions and possesses solid capability in resource integration.
  • Niles BOB (CSO Europe)
    Engaged in brand strategy and management, with rich experience in integrating global brand, celebrity and IP resources. With over 30 years of in-depth practice in client-side brand management and brand consulting, he has established systematic brand marketing methodologies and practical experience. His served clients include Arla, Carlsberg, 1664, Tuborg, LEGO and Danish Butter Cookies, among others.
  • Edison Wang (Senior Advertising Director)
    With more than ten years of professional experience in advertising, public relations and digital marketing, he has long been engaged in brand strategy and on-site implementation. He owns solid capability in integration and project delivery, and is adept at building ROI-oriented O2O business models. His served clients include Unilever, Estee Lauder, Ballantine, Absolut Volka, Mengniu, among others.
OUR ACHIEVEMENTS
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